Full content agreement refers to a clause in a contract between an airline and a Global Distribution System (GDS) which obligates the airline to distribute all of its fares via the GDS, effectively creating a level playing field between the GDS and other distribution channels, such as the airline’s own website.

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About the Author:

Alice is Click Travel’s Content Coordinator and is responsible for all of our digital and print content, packaging up and presenting the wealth of expertise at Click in a way that works for you.